Dear Reader,

Glossy in-flight magazines remain one of the most glamorous and well-paid travel writing markets. And yet, they’re approachable. If you don’t go after those you find on “The Big Six” airlines, that is (United, Continental, Northwest, Delta, American, and US Airways).

Today’s Featured Publication is an in-flight magazine found in the seat-back pocket of a lesser-known airline -- one you can approach with less competition.

We included this magazine’s profile in our Breaking into In-flights program last year. And on Saturday, I’m going to announce that we’re closing this product out and drastically reducing its price to clear the shelves.

Our fulfillment house is closing its doors on March 1 and everything must go.

You’ll find the discounted program (with all the same goodies like advice from a few editors about what it takes to land by-lines in their publications, actual writer’s guidelines for over 30 approachable in-flight magazines, the formulas you can use to find more in-flight magazines on your own and pitch the right articles to them every time, and more), here.

And don’t forget to scroll down for today’s Featured Publication...

-- Lori

Lori Allen
Director, AWAI Travel Division

P.S. In-flight magazines don’t function like other travel magazines. They’re often run by ad agencies rather than publishing houses. And they don’t generally publish their Writer’s Guidelines, so it’s hard to figure out what kinds of articles they like to publish and how to contact the editor.

We included all this in our Breaking into Airline In-Flight Magazines program, too. You’ll find it here with a free copy of our new e-report, 101 Places to Get Published in 2010, and $100 off.

January 14, 2010

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Featured Publication: Jet Away Magazine
Website: http://jet2mag.com/
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Jet Away: In-Flight Magazine

Jet Away is the in-flight magazine for Northern England’s low-cost airline, Jet2. Travel features in this glossy seat-back publication cover the airline’s destination cities and surrounding areas only -- including 46 European destinations, as well as Egypt, Tunisia, Israel, Croatia, and others. The magazine is published quarterly, but each issue includes about 12 travel features, largely written by freelancers.

If you’d like to get published here, try taking a unique angle on a popular destination. For example, in the current issue, you’ll find stories about both Paris and Venice. Both are clearly popular destinations, but the Paris article focuses on one quirky jewelry maker, and the Venice article asks two locals for their ideal Venice travel itinerary and then tests out that itinerary to see if it’s doable.

The tone in this magazine is light, casual, conversational, and playful. You’ll come across words and phrases such as “After a morning walking the city, we decided it was Prosecco o’clock...” about Venice, or “Welcome to the fairytale, ladies,” about post-skiing hot springs in the Swiss Alps.

Feature articles range from 1,000 to 1,400 words long, and compensation depends on the article length and topic.

If you’d like to write for Jet Away, the editors ask that you pitch your idea first. They specify that pitches should be well thought out (and well written) with a headline and a strong hook. Write one or two paragraphs telling the editor how you plan to craft and finish your story and why the topic it fits in with Jet Away.

TIP: Be sure to peruse the magazine archives (you’ll find them on the site) to make sure your story topic hasn’t already been covered.

Photographers: Photo-based stories are welcome here, too. The editors ask for “unusual/interesting/fresh takes” on Jet2 destinations. As with articles, you’ll need to pitch your idea before including any high-resolution images.

Also, don’t forget to read through the Writer’s Guidelines first. They aren’t posted anywhere on the Jet Away site, but you can get them by request. You’ll also find them alongside the guidelines, profiles, and editor insights for over 30 in-flights in Breaking into Airline In-Flight Magazines: Secrets, Tips, and Tactics to Quickly and Easily Crack one of the Industry’s Most Lucrative (and Glamorous) Markets. We’re closing it out and clearing inventory... so you can get a smoking deal on it right now.

Plus, to sweeten the pot and move these programs off the shelf a little faster, I’ll also send you a free copy of our new e-report 101 Places to Get Published in 2010. The secrets you learn in Breaking into In-flights also apply to other travel writing markets. And now, when you buy today, you’ll have access to 101 other places you can sell your stories in addition to those listed in this program. Get it for free here.

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(c) 2010 American Writers & Artists Inc.
245 NE 4th Ave., Ste 102
Delray Beach, FL 33483
Phone (561) 278-5557
Fax (561) 278-5929
http://www.awaionline.com/contact