Why Lazy Writers Sometimes
Make More Money … and Cash-in
on Travel Perks Faster
Learn how to write simple, easy, salable articles
that will grab an editor’s attention and
get you published … fast.
You’ll be amazed at how quickly you
can start living the life of a travel writer, once you
learn the Lazy Travel Writer’s Secret …
Dear Travel Writer
I'd like to show you a fast, easy way you can start getting paid to travel. It's a proven shortcut to seeing your name in print …
It's also a shortcut to cashing in on all kinds of great perks travel writers can enjoy. Next thing you know, you'll be getting paid to take your family on a long-weekend ski trip … or enjoying complimentary tickets to the opera …
You'll be amazed at how fast – and easily – you can establish yourself as a real pro when you take what I call the "Lazy Man's Approach" to travel writing.
With the "Lazy Man's Approach", you can become a published and paid writer in your spare time, in just a few hours on a weekend or one evening a week. And you don't need any experience or amazing literary flair to do it.
After all, often it’s not talent that makes a person successful. (Think about those smart, even gifted people you know who are struggling.)
Lots of times a successful person is simply an ordinary one who knows the right people and the right path to take.
When you follow the "Lazy Man's Approach" to travel writing, all you're really doing is making smart use of your time and energy.
You're instantly improving the odds that you'll get published. And you're choosing topics that will be more likely to sell not just one time – but many more than that. So you get paid two, three, even four or five times for the exact same article, word-for-word.
When it comes right down to it: The "Lazy Man's Approach" is all about finding an easier, more economical, more efficient path to success.
It's a path I'd like to put you on – with all the road signs you could ever need.
My name is Lori Allen, and I'm the director of the Travel Division at AWAI. I make it my business to stay on top of trends in the industry. To keep tabs on what's working and what's not. And to find the fastest possible way for you to start taking on your dreams … even if all you have is a little spare time in the evenings or on weekends.
Less Effort for More Reward
Lazy Man is equal opportunity – some of our laziest associates are women!
Lazy Man defines resourceful as “finding an easier, more economical, and efficient way to accomplish something.”
Lazy Man is jump-starting your success, while continuing to learn more skills as you go along.
Lazy Man knows that it’s not necessary to spend years at the bottom painfully learning a craft before enjoying success.
Lazy Man takes short-cuts whenever possible, without sacrificing quality.
Lazy Man believes in the 80/20 Rule – that 80% of the results are obtained by 20% of the effort – and focuses on that 20%.
It used to be that a handful of well-known, well-respected magazines ruled the "travel" niche in publishing. And they were in the business of printing long, literary feature articles by well-regarded writers – historians, book authors, Pulitzer prize-winning journalists.
Some publications still do that.
But a lot MORE publications – magazines, newspapers, websites, blogs, newsletters – are looking for something altogether different.
They're looking for what you might think of as "guidebook-style" articles – that is, the kind of thing a vacationer could rip out and take with them on a trip. Something with lots of practical recommendations for what to see and do.
This kind of article is a lot shorter. And it's a lot easier to write. Plus they're often written by freelancers instead of well-established "writerly types." Freelancers just like you.
So the thing is: You can spend weeks crafting the perfect, 5-page travel article about some trip you took. And then you can spend weeks – or even months – on top of that trying to find a magazine that just happens to be looking for the very article you're selling at exactly the time you're selling it.
Or you can take the "Lazy Man's Approach."
That is: Write a handful of paragraphs about a place you've visited – or even your own hometown. And sell it to a much broader range of publications.
You'll be shocked at how fast you can go from having "never written anything but emails home from vacation" to being a credible, published travel writer.
And the thing is: Once you have a few examples of your published pieces to slide into a portfolio – you're off to the races.
Because those little articles (and those simple guidebook-style pieces) are exactly what will open the doors for you to bigger and better opportunities.
An Easy, Time-Saving, No-Trouble Shortcut
When it comes to travel writing, once you have a few things published – which officially establishes your credibility as a "professional" writer – then one thing really does lead to another. Bigger articles, better assignments, and the amazing travel perks established travel writers can cash in on.
Travel writers like Sandra Kennedy. I met Sandra in Buenos Aires, Argentina a few years ago when she signed up to take one of our live workshops on how to become a travel writer.
She barely said a word while she was there. And during workshop peer reviews, she didn't even read her piece aloud. But she was listening and observing. And four months later – after following the exact same road map I'm going to encourage you to take today – she was published three times AND invited on an all-inclusive press trip to a Caribbean resort and spa in Mexico.
One by-line leads to another and today, Sandra is supplementing her retirement income with her travel articles, and having a great time living the travel writer's life.
You see, the important thing is to just get your name into print. And when you take the "Lazy Man's Approach" what you're doing is speeding up that process.
It's just an easy, no-stress, proven way to land your by-line in magazines, get paid, and gain the credibility you need to get invited on trips and handed fun perks at no cost.
How Travel Writers Land On-the-House Vacations
Here's the "Lazy Man's Approach" at Work
Writer Roy S. applied the "Lazy Man's Approach" when he first started out. He'd never had a travel article published. But he took advantage of the proven shortcuts. And today – less than three years since he got his start – he's had over 200 articles published 421 times. Talk about less work for more benefit. Plus just recently he and his wife were invited on a free five-day wineries cruise around the San Juan Islands on a 125-foot schooner (value: $750 each). That's a perfect example of the "Lazy Man's Approach" at work.
What are these perks, you ask? Here’s the deal on getting free meals, spa treatments, all-expenses-paid trips, and more:
One of the ways travel-related businesses get noticed is by inviting travel writers to experience (for free) what they have to offer – maybe a tour, cruise, special event, or resort package. They're hoping that the writers have a positive experience and write about it favorably in a magazine, newspaper, newsletter, blog, or website.
The more articles written about a place, the rationale goes, the more tourists will go there. And more tourists means more money.
What does it mean for you?
It means that you can recoup the cost of your travel expenses by simply selling stories about your experiences. And, once you've got a track record (you've had a few articles published, that is) you can begin to cash in on perks like invitations for discounted or even free travel.
Plus, do that, and when you earn a few hundred … or even a few thousand dollars for an article … it's pure profit.
The good news is: There are more outlets for travel-related content now than ever before. And you don't need to be a gifted wordsmith to break into them. You don't need journalism courses. You don't need a job in travel. In fact, you don't even need to travel. As I mentioned earlier, you can write about your own hometown (after all – every place is a destination for somebody).
Meet the "Lazy Man" Himself
Now, back to the "Lazy Man's Approach." I told you I'd explain how to get your hands on the secrets. Allow me to introduce a colleague of mine, Stan. He's the model "Lazy Man."
Actually, he's a pretty accomplished travel writer today. His by-line has appeared everywhere from the Chicago Tribune to MAD Magazine to South America Explorer magazine. And he's been paid to travel all over – from the jungles of Colombia to the beaches of Curacao to the markets of Morocco.
The "Lazy Man's Approach
is for You If …
** You like the idea of seeing your name in print … but you're not sure you can write … or you don't have the time to write …
** You'd like to defray your travel costs – so you could extend your vacation by a few days or maybe make enough to cover the cost of your hotel …
** You're ready to start cashing in on the great perks of the travel writer's life – fast …
With the "Lazy Man's Approach" to travel writing, you get a real jump-start. We hand you the blueprint you need to work less, cash in faster, and get started immediately.
But I have to tell you: He really IS a little lazy. Not lazy in a "no-good bum" sort of way.
Lazy more along the lines of, "Why do twice the work if I can get the same reward for half?"
In other words: He epitomizes the "Lazy Man's Approach" to travel writing.
It's not about sacrificing quality. It's about "working the system" intelligently. It's about knowing where the shortcuts are … and when and how to take them.
Stan knows those shortcuts inside and out today – he learned them the hard way, by trial-and-error. But year's ago, when he was just starting, he was a lot like you probably are today.
As he tells it, he didn't have a lot of spare time. (He was busy making a living!)
But he thought it would be great if he could write about a vacation and maybe get to take it as a write- off on his taxes. He loved to travel, and he was trying to figure out a way he could do more of it, more affordably.
He told me, "I remember thinking back then, 'OK, if I could get paid – even just a little – that could help cover the cost of a trip. A few hundred bucks would be enough for airfare. Of course, if I could get somebody to send me on a trip in addition to getting paid … that would be the Holy Grail.'"
Well he did it – and he's done it lots and lots of times since. And, as he put it, "It ain't as hard as you might think."
"Lazy Man" Techniques to Accelerate Your Success
To prove it, he created a special report called The Lazy Man's Guide to Travel Writing.
In it you'll discover …
- Why the absolute fastest way to become a travel writer doesn't involve getting on a plane – you can do it in your own back yard. We'll show you how.
- The 5 kinds of articles that are easiest to write and sell (especially if you've never written anything but emails or reports for work). They're all formulaic. And we'll hand you the blueprints. So you can recreate your success again and again.
- The surest way to get a piece written by the day after tomorrow …
- Three amazing "Lazy Man" techniques for spontaneously generating ideas you'll have lots of fun with and editors will snatch up.
- What a GIMIC is … where to get one … and why having one is a "Lazy Man must" that'll shave days off any travel-writer project.
- It's easier than ever to get published – we'll point you to the markets that have their doors propped open the widest.
- 15 rapid-fire tips for making sure you've got a piece that'll sell and you haven't forgotten anything in it.
- How to write once and get paid twice (or three or four times … )
- And more …
The Lazy Man's Guide to Travel Writing
Jump-Starts Your Success
Now is The Lazy Man's Guide to Travel Writing going to turn you into the most revered travel writer in the land? No. Is it going to show you how to write 37 different kinds of articles with all the subtleties they could each entail? No.
On the other hand, is it going to make getting started easy? Yes.
Is it going to give you marching orders so you know what to do, starting today, to jump-start your life as a travel writer … so you're on the path fast to getting paid to travel and invited on great excursions free of charge? Yes. Absolutely.
I'll be frank: You could figure all this out on your own. Stan did. It would probably take you a few years. And no doubt you'd get frustrated along the way. But eventually, you'd figure it out.
Still, I don't think it's necessary to spend years at the bottom of the ladder, painfully learning through trial and error … just so you can feel like you "paid your dues." Haven't you paid enough dues in your life already?
Me? I'm a firm believer in the 80/20 Rule – that 80% of the results are obtained by 20% of the effort – and you should focus on that 20%.
And that's exactly what The Lazy Man's Guide to Travel Writing shows you how to do.
Follow the shortcuts included this report and you’ll be on your way to becoming a published travel writer in no time flat – seeing your by-line in print and earning a nice paycheck for all your “work.” And when you respond today, you can have a copy of this new report for just $29.95. Simply click the button below, fill out the registration form and your report will be on its way immediately.
Director, AWAI’s Travel Division
P.S. One more great thing about being a travel writer: You can live anywhere in the world and do it. I know one writer who calls Paris' Latin Quarter home and writes frequently from a round-top table at his favorite corner café. Another enjoys the big-city hustle from her Manhattan studio. Still another writes from a restored colonial-era home in a small town in Nicaragua. A fourth enjoys the peaceful, friendly setting of her Colorado hometown.
If you're looking for a flexible way to fund a life filled with travel and adventure, give travel writing a try. With the “Lazy Man’s Approach” you can set yourself up to start living the travel writer’s life in no time at all …
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