Michael Masterson


Michael Masterson is one of the most successful copywriters in the world and the mastermind behind AWAI. A great writer and brilliant teacher, he has been making money for himself and others for almost four decades. Professionally known by this pen name, he has consulted for and advised numerous multi-million dollar companies, across a variety of sectors. One company -- Agora Publishing -- went from $10 million in sales to over $140 million in just a few years, thanks to his ability to recognize what makes a sales letter work.

Michael started his first business – a fifth-grade publishing venture – at age 11. Since then, he has helped build more than a dozen start-ups into multimillion-dollar companies.

His success over the years borders on legendary … he’s been directly involved in the generation of over ONE BILLION DOLLARS of sales through the mail and online.

He is recognized and respected through his writings in Early to Rise, an e-newsletter published by Agora, Inc. providing more than 250,000 readers with financial advice. And he is also the author of several Wall Street Journal, New York Times and Amazon.com best sellers, including his most recent book, Ready, Fire, Aim: Zero to $100 Million in No Time Flat.

Read some of his most recent articles on Early to Rise!

To learn more about AWAI, read about:

Katie Yeakle

Paul Hollingshead

Don Mahoney